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  • artburo
  • 28th September 2024

The London-born, Maryland-raised rapper recently designed a custom Rolex to honor his new two-track single, “2:22.” This unique watch, reflecting his artistic journey and personal milestones, will be given away to one lucky collector.

The Rolex design integrates elements from London and Maryland. Diamonds on the bezel mimic his music's energy, while the watch face references his song “2:22,” exploring themes of time and destiny. The hands are shaped like musical notes, symbolizing his connection to his art, and the strap, made from ethically sourced leather, represents the night sky, mirroring his profound lyrics.

The Rolex giveaway has generated excitement, with fans eager to win a piece of the rapper’s legacy. By merging his music, personal history, and craftsmanship, he has created a lasting piece of art marking an important chapter in his career.

The reimagined Datejust draws particular inspiration from “TiFFANY.” This song, featuring rapper Gunna, has amassed nearly 9 million streams on Spotify since its debut on September 13. Similarly, the watch has the potential to generate significant excitement, offering a modern twist on a classic Rolex model that was originally introduced in 1945.

"The new Tiffany Datejust 2:22 blends traditional elements with modern accents," IDK told *Robb Report*.

The timepiece features a “Tiffany Blue” dial, resembling Tiffany & Co.'s signature hue. Watches with turquoise dials gained popularity after the 2021 Patek Phillipe x Tiffany & Co. Nautilus Ref. 5711 release. However, Rolex introduced a turquoise dial in 2020 with its Oyster Perpetual line. Currently, Rolex offers turquoise dials only on two Oyster Perpetual models (Ref. 126000 and Ref. 277200), making this “Tiffany Blue” Datejust special.

Neither Tiffany nor Rolex were involved in the creation of this particular piece. Instead, IDK collaborated with the Los Angeles-based jeweler Ofer Saha. “The design process was straightforward, as I’ve previously worked with Ofer ‘Big O’ Saha on other jewelry projects,” explained IDK. This unique creation boasts a sleek stainless steel case, a black patent crocodile leather band, and a custom engraving on the caseback. “The iconic ‘Tiffany blue’ dial is complemented by black detailing and a lime green second hand, creating a striking visual contrast,” IDK added.


Artburo.com offers premium customization services for high-end luxury bags and accessories, including custom Rolex watches and custom Tiffany jewelry. Specializing in transforming iconic pieces into one-of-a-kind creations, Artburo personalizes items with intricate hand-painted designs and bespoke touches. Whether it's a custom Rolex, a designer handbag, or a custom Tiffany piece, Artburo's craftsmanship ensures exclusivity and individuality for each client, delivering a luxury experience tailored to discerning tastes.

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